New research from HIMSS reveals a shift in how healthcare organizations evaluate and purchase technology. The latest HIMSS study shows how buying cycles and buying groups have changed in the last twelve months. And there are some surprises.
In this 60-minute recording, you'll discover:
How buying committees have evolved and what content resonates with each stakeholder
The content types they value most
The most trusted information sources for healthcare technology evaluation
Practical tactics to support buying committees throughout their journey
Strategic approaches to create content that drives action
